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The Legacy of Midwest Automotive Designs

2000

Founded with a Vision for Luxury Van Conversions

Midwest Automotive Designs was established with a mission to craft luxury personal-use conversions, especially on the Mercedes-Benz Sprinter platform. The company began by focusing on premium interiors, handcrafted finishes, comfort, and custom travel experiences for customers who wanted more than a standard van.

2001

Early Innovation on the Sprinter Platform

The company’s early journey included the introduction of models such as the Business Class and Weekender. These Sprinter-based vehicles helped position Midwest Automotive Designs as an early innovator in the luxury conversion van market and were showcased at the 2001 SEMA Show.

2014

Expansion Through Dealer-Based RV Sales

After years of building custom vans directly for customers, Midwest Automotive Designs expanded its market approach by selling model RVs through dealer networks. This helped the brand reach more buyers while continuing to focus on premium Class B RVs and custom luxury van conversions.

2017

Acquired by REV Group

In 2017, Midwest Automotive Designs was acquired by REV Group. This move opened new growth opportunities and allowed the company to produce private-label vans for well-known brands including Ultimate Toys, Chinook, Holiday Rambler, Fleetwood, and American Coach.

2020s

Growth as a Premium Luxury Van Builder

Midwest Automotive Designs continued to grow its reputation for high-end craftsmanship, advanced technology, luxury seating, custom cabinetry, and versatile layouts. The company expanded across RV vans, executive vans, business-class vehicles, shuttle products, and specialty luxury conversions.", description_image: "Modern Midwest Automotive Designs luxury van interior with premium seating and custom cabinetry

2026

Acquired by Alliance RV

In February 2026, Midwest Automotive Designs was sold to Alliance RV, LLC. Previously, the company operated within REV Group’s Recreational Vehicles segment. The acquisition marked a new chapter for Midwest as part of the Alliance RV family.", description_image: "Midwest Automotive Designs luxury RV van representing a new chapter under Alliance RV

The Midwest Community

Hear from Midwest Automotive Designs owners living their best adventures

Nicholas „Ziggy“ Zweig

2023 MAD Passage 144

“I got my 2023 MAD Passage 144 4x4 in January and I love it! I use it all the time, probably twice as much as I'd planned. It's beautiful inside and out. Everyone that sees it wants one.”

Kevin McSpadden

2021 Midwest Passage

“I am the owner of a 2021 Midwest Passage. I bought it sight unseen after seeing the reviews that had been posted. My only regret is that I have not put enough miles on the van. In designing the Passage, Midwest thought of everything. The sleeping compartment is comfortable, plenty of storage space, and love the cooking/food storage arrangements. Most important, a special shoutout to the customer service department. Have been in several situations where they have come to my rescue. The service is always over and beyond. No complaints, no regrets.”

Henry Ni

2021 Midwest passage 144

“My 2021 Midwest passage 144 fresh tank and grey tank indicates were kept on bottom and always show empty(after 2 weeks trip), I called Midwest and left message, one day later , Brandon Sharp called me back and spent almost a hour to trouble shooting the problem and discussed the best solution, he was so patient and professional, I am really appreciate the Midwest’s service support, they’re the best.3”

Derek Asbury

2023 Patriot MD2

“Love our 2023 Patriot MD2. Very supportive of their customers when the need arises! Can take it anywhere and park in places that the Class As can only dream about!”

K. Kunkleman

Midwest Automotive Designs Patriot

“I’ve had my Patriot for over two years. With almost 200 nights camping, it’s been a great RV. The extra-bonus you get by purchasing a Midwest van is their quarterly owner’s rallies. I’ve attended two “MAD About You Tour” rallies. Both were awesome. Both had their own themes. And in both MAD went all-out to provide courtesy repairs and parts installed by their factory Techs and group education seminars to learn how to use the van (inverter, lithium batteries, firefly, audio/visual system, etc.). Can’t say enough about the support that MAD has provided to the Mad about you Rally. From the dinner, to the vendor support onsite to the repairs. It’s definitely worth attending a rally sponsored by MAD.”